I got into a (polite) disagreement on FB a few weeks ago about security and privacy versus the unspoken agreement that we all have to allow ourselves to be tracked as part of the social contract we make in exchange for a mostly free internet. I’m not convinced of this position at all— if you broadcast a tv or radio signal for free there’s nothing – no legal or moral argument– that prevents me from just listening to the content. That’s why God and Sony created a MUTE button after all. The person I was talking to about this didn’t see the connection but the fact that she does marketing for a living and thus depends on mailing lists and selective targeting to make their job more effective somewhat diminishes the argument in my mind.
Regardless, whenever I get on a completely unprotected (i.e. un adblocked, un-Do-Not-Tracked) machine I’m always appalled at all the flashy movement that’s taking place on the edges of the screen. Is this what everyone else puts up with every day? Seriously? It’s incredibly distracting and borderline anxiety-producing to have virtual sidewalk-hawkers constantly throwing stuff in your face trying to get you to punch the monkey or chase the mute button. Our surfing experience at home is fast, anonymous, quiet, and very non-distracting.
I think you’ll be amazed at how much better a “quiet” internet can be.