The Big Think

February 5, 2008

The Myth of Creativity

Filed under: Uncategorized — jasony @ 2:58 pm

Epiphany has little to do with either creativity or innovation. Instead, innovation is a slow process of accretion, building small insight upon interesting fact upon tried-and-true process. Just as an oyster wraps layer upon layer of nacre atop an offending piece of sand, ultimately yielding a pearl, innovation percolates within hard work over time.

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