The Big Think

March 21, 2012

‘How Creativity Works’: It’s All In Your Imagination : NPR

Filed under: Business — jasony @ 9:41 pm

‘How Creativity Works’: It’s All In Your Imagination : NPR: “‘The brain is just an endless knot of connections. And a creative thought is simply … a network that’s connecting itself in a new way. Sometimes it’s triggered by a misreading of an old novel. Sometimes it’s triggered by a random thought walking down the street, or bumping into someone in the bathroom of the studio. There are all sorts of ways seemingly old ideas can get reassembled in a new way.'”

(Via .)

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